01
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The booking system built differently
Online bookings, free. Really.
A professional booking page, online appointments, automatic confirmations and reminders. No monthly fee, no ads and no credit card required.
Free bookings
No credit card required
No ads
Premium add-ons are optional
Your demo account opens in one click. No email or credit card required.
New booking receivedTuesday · 10:00 – 10:45
company.micali.online
online
Bookings
Choose a date and time that works for you.
‹ ›June 2026
MonTueWedThuFriSatSun
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09:00 – 09:45
10:00 – 10:45
11:00 – 11:45
$0Core is free
Premium is optional
Premium is optional
Professional booking page
Appointments 24/7
Confirmations & reminders
30+ languages
Trusted by organizers
Companies using Micali
Everything is localized into 30+ languages — and you can write your support tickets in your own language.
How it works
Start Accepting Bookings in Minutes
No 30-page manual — just a few steps and you're live.
02
Add your services & hours
Set your services, duration, capacity and the days you accept bookings.
03
Share your booking link
Put it on your website, social media, email or a QR code.
04
Customers book themselves
They pick a time, the system confirms them, and you focus on your work.
Who is it for?
Perfect for Small Businesses
For people who want professional online bookings without paying another monthly subscription.
Simply professional.
Create one beautiful link that lets your customers choose their own time.
Create one beautiful link that lets your customers choose their own time.
Teachers & tutors
Coaches & consultants
Beauty salons
Therapists
Fitness trainers
Music teachers
Freelancers
Small local businesses
See the product
Everything You Need to Manage Bookings
A dashboard for you and a simple booking page for your customers.
One calm dashboard for every detail
New — AI add-on
Let AI Write Your Booking Messages
Connect your own AI and Micali turns every booking into a personalized email, SMS or push notification — automatically, in your customer's language.
AI is free — built-in or your own model
AI is switched on by default with the built-in model. Prefer your own ChatGPT (OpenAI) or Google Gemini key? Connect it and you only pay your provider for what you actually use.
Personalized messages, written for you
AI writes confirmations, reminders and follow-ups from each booking's details and form answers, so every message feels handwritten.
On from day one — no setup
There's nothing to configure — AI works out of the box with the built-in model, and we run it for you.
Plus free AI help to set up your whole booking page.
Why Micali
Why Pay Every Month?
Most booking systems claim to be free. Then you hit limits, a trial, a credit card, or features locked behind a paywall.
Micali takes the opposite approach: the core booking system is free and premium add-ons are only optional.
Start Accepting Bookings
Everything essential includedYou can use bookings, email confirmations, reminders and multiple languages with no monthly fee.
Why is the core free?Because the software world has changed. Thanks to AI, a small team can build a system at far lower cost. We have no expensive sales team, no offices, no needless layers. That's why the core of Micali can be free and only the add-ons that make sense stay paid.
Trusted by businesses
A Growing Community of Business Owners
30+Languages
$0Monthly fee
∞Bookings
24/7Self-service
Available in 30+ languages
Growing community of business owners
No ads and no credit card
Pricing
The Booking System Is Free
Not a trial. Not a limited free plan. Online bookings in Micali are free. Only optional premium add-ons may be paid.
Core booking system
$0 / month
- Online booking page
- Your own your-business.micali.online subdomain
- Unlimited bookings
- Unlimited customers
- Services and events
- Email confirmations
- Email reminders
- Multiple languages
- Built-in forms and feedback
- No ads
- No credit card
Optional extra features
$10 / month
Premium add-ons aren't needed for everyday use of Micali. They're for users who want more customization or features with real costs, such as SMS.
SMS reminders
Custom email templates
Custom domain
White-label without Micali branding
Advanced statistics
API and webhooks
Try Premium Features in the Demo
No risk
Start Today. Pay Nothing.
Create your account and start accepting bookings in minutes.
No credit card required
No trial period
No surprise charges
No ads
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Compare
Why Businesses Choose Micali
| Feature | Micali | Typical Booking Software |
|---|---|---|
| Monthly fee for the core system | $0 | $10–50/month |
| Booking page | ✓ | ✓ |
| Your own your-business.micali.online subdomain | ✓ | Mostly not |
| Email confirmations and reminders | ✓ | Often paid or limited |
| AI-written messages | ✓ | Rarely available |
| Integrated surveys | ✓ | Mostly not |
| QR code bookings | ✓ | ✓ |
| Multiple languages | Yes (30+) | Often limited |
| Unlimited bookings | ✓ | Often capped |
| Ads on your booking page | No | Depends on the plan |
| Credit card required | No | Often yes |
| Premium add-ons | Optional only | Often required for normal use |
Ready when you are
Ready to Accept Online Bookings?
Create your booking page today and let customers schedule appointments 24/7.
Try the Booking SystemCore is free. No credit card. Premium is optional only.